Nano

Tata Nano sales continues positive growth: 7,723 units sold in Jan 2012

Sales of the Tata Nano is finally picking up, as per reports that are being received. This augers well not only for Tata Motors, but also for the small car segment in the country. Tata Motors have introduced an upgraded version of the Nano which has improved interiors as well as gear ratio, but all [...]

Published by Mark Spencer on February 7th, 2012 at 04:02 am

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Nano inspired car from DC Design sells for over a crore

People who visited the stalls at the 2010 auto Expo would sure recollect the Tata Nano variant that adorned one of the stalls at the event. Tagged at Rs. 1 crore, this car from DC Design would have raised many a quizzical eyebrow. In reality that was just a case of an awry marketing strategy. [...]

Published by Mark Spencer on February 5th, 2012 at 06:02 pm

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Tata Motors ready to implement new aggressive marketing strategy for Nano

Rattan Tata, Chairman of Tata Group has conceded that the Tata Nano is a failure so far as the marketing strategy goes. However, he did point out they have to come up with new ideas to make the Nano as success story. New strategies have been worked out and are in place as per inside [...]

Published by Mark Spencer on February 4th, 2012 at 05:02 pm

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Tata Motors to build Nano assembly line in Indonesia if demand picks up

Tata Motors now have set their sights on distant land Indonesia for their Nano model. They have set up office at Jakarta and plan to launch the ultra compact car in the country in 2012 itself. To start with, Tata Motors plan to import the car into the country as completely built units form their [...]

Published by Mark Spencer on February 3rd, 2012 at 09:02 am

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Tata Nano to be exported to European market

TATA Motors is in the process of developing a version of their Nano car meant for the European markets. Exact details of the project, like date of launch etc has however been kept out of public domain right now. Compact cars have not made much of an impact in the Indian market, though the new [...]

Published by Mark Spencer on February 1st, 2012 at 05:02 am

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Is this the 2013 Tata Nano concept?

The Auto Expo event had on display the Damson Purple Nano LX on display. This concept model from Tata Motors did catch every visitor’s attention and gave the message that Tata Motors is not abandoning its Nano project even with the numerous ebbs that it has experienced. The features that distinguish the concept are its [...]

Published by Mark Spencer on January 22nd, 2012 at 06:01 pm

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Ratan Tata hopeful of Nano’s resurrection as an affordable family car

The branding of Tata Nano as a poor man’s car is one of the major mistakes of Tata Group as said by Ratan Tata. Actually, it should have been promoted as an affordable family car and not as a poor man’s car as the selling brand. The variants of Tata Nano will be launched in [...]