Tata Nano

Nano gets rejected due to ‘Cheap Car’ tag

Tata Motors has not been able to get much out of their so called cheap car which quite belies the not so conducive financial times that we are going through. The car was first launched in 2009 aimed at the lower middle class to permit them to realize their dream of owning a four wheeler. India [...]

Published by Mark Spencer on February 8th, 2012 at 04:02 pm

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Tata Nano sales continues positive growth: 7,723 units sold in Jan 2012

Sales of the Tata Nano is finally picking up, as per reports that are being received. This augers well not only for Tata Motors, but also for the small car segment in the country. Tata Motors have introduced an upgraded version of the Nano which has improved interiors as well as gear ratio, but all [...]

Published by Mark Spencer on February 7th, 2012 at 04:02 am

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Nano inspired car from DC Design sells for over a crore

People who visited the stalls at the 2010 auto Expo would sure recollect the Tata Nano variant that adorned one of the stalls at the event. Tagged at Rs. 1 crore, this car from DC Design would have raised many a quizzical eyebrow. In reality that was just a case of an awry marketing strategy. [...]

Published by Mark Spencer on February 5th, 2012 at 06:02 pm

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Nano might stay in red this year too

The Tata Nano has been in the market now for two and half years. Yet, the company does not appear to be able to break even on this project this fiscal too. For breaking even, the Nano plant will be required to attain 60 to 65 percent of its total production capacity, as per its [...]

Published by Mark Spencer on January 30th, 2012 at 05:01 am

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Tata Nano Diesel may sport a new exhaust layout

The Tata Nano Diesel is touted to have a range topping fuel efficiency of about 40 km to a litre, which alone is reason enough to track its development closely. Of course, details are scarce at the moment and the only bit of news that has come to the fore and which is believed to [...]

Published by Mark Spencer on January 26th, 2012 at 05:01 pm

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Tata Nano may soon join Thane Police

When Ratan Tata of Tata Motors had conceived the Nano project, it was to be a replacement for the two wheeler drivers of India that he had dreamt it to be. Launching the first of the Nano in September of 2009, Ratan Tata’s dream has fructified to an extent but in a different track all [...]

Published by Mark Spencer on January 25th, 2012 at 05:01 pm

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Ratan Tata hopeful of Nano’s resurrection as an affordable family car

The branding of Tata Nano as a poor man’s car is one of the major mistakes of Tata Group as said by Ratan Tata. Actually, it should have been promoted as an affordable family car and not as a poor man’s car as the selling brand. The variants of Tata Nano will be launched in [...]